The real question should be…can you afford not to?
The total bill?
$12,107.09
But...but...but you’re saying, I don’t have a cool 10 grand plus to plop down on a website.
Well, I recently moved my business blog from www.RoadToForbes.com to www.ClientK.com . The total cost of set up? $8.95 a year for the domain name and $9.95 a month hosting (this hosting has unlimited site potential so any new site will cost the $8.95 a year domain name costs).
Note: I already have a (has never made a profit) corporation set up to hold my sites for liability reasons.
So that’s less than $20 for the first month, $10 a month afterwards.
But…but…but I don’t have the brand appeal of Guy Kawasaki.
Few people do but then your costs are less also, aren’t they? And your expectations lower. This is a baby business, used to leap frog into bigger, and bigger businesses.
I currently don’t blog for the money (these past few weeks have shown me not to rule out anything for the future) but if I did, and threw some ads on the site, it wouldn’t take me much traffic to break even.
But...but...but...I don’t have the time.
Well, that is the sticking point. To make this work, you can either re-allocate time from some other task (sleeping) or figure out a way to do it without the heavy time investment.
For my www.ClientK.com blog, my posts are less than 150 words a day. My readers, busy businesswomen, don’t have time to read longer and honestly, I don’t want to assign the time to write longer.
No more buts ladies. Build, build, build.
Comments (1)
Just what I needed to hear! I've been thinking so much and doing too little, but I'm going to read that book and put some things into action! Thanks for the kick in the butt! ;-)
Posted by Cynthia | June 5, 2007 2:38 PM
Posted on June 5, 2007 14:38